Technical SEO
Technical SEO — Fix What's Silently Capping Your Rankings
Great content on a technically broken website still won't rank. We find and fix the crawlability, speed, and indexation issues holding your site back — the foundation everything else depends on.
Sample Technical Audit Scorecard
Crawlability & Indexation
38
Core Web Vitals
52
Mobile Usability
71
Structured Data
29
Site Architecture
64
Site
Audit
Audit
40+
Technical checkpoints covered in every audit
Technical SEO Services
Get a Free Technical Audit
The Part of SEO Your Visitors Never See — But Google Always Checks
A slow page, a blocked crawl path, or a broken canonical tag can quietly undo months of content and link-building work. Technical SEO is the unglamorous, high-leverage layer that decides whether Google can even find, render, and trust your pages in the first place.
We run a full technical audit before recommending anything — no guesswork, no generic checklist. Every fix is prioritized by how much ranking and traffic impact it's actually likely to unlock.
Free technical audit before we quote anything
Core Web Vitals & page speed specialists
WordPress, Shopify, custom & JS framework experience
Safe, tested migrations — no ranking loss
Fixes prioritized by ranking impact, not checklist size
No lock-in contracts — results keep you here
Signs You Need a Technical Audit
Does This Sound Like Your Website?
Technical issues rarely announce themselves loudly — they just quietly cap your growth. These are the most common symptoms we see.
Pages load slowly, especially on mobile
Visitors bounce before the page even finishes loading, and Google's Core Web Vitals score reflects it.
Pages show "Crawled — currently not indexed"
Google Search Console shows content it's found but decided isn't worth adding to its index.
Rankings dropped after a redesign or migration
A recent site change broke redirects, canonicals, or internal links without anyone noticing.
Site looks broken or unusable on mobile
With mobile-first indexing, Google primarily evaluates the mobile version of your site — not desktop.
No rich results despite having FAQ/product content
Missing or broken schema markup means you're not eligible for star ratings, FAQ dropdowns, or product snippets.
Nobody's touched your XML sitemap in years
Outdated sitemaps and robots.txt rules quietly send Google to the wrong pages, or none at all.
What We Fix
Our Technical SEO Services
Every engagement starts with a full audit. From there, we prioritize fixes by ranking impact — not by checklist length.
Crawlability & Indexation
Making sure Google can actually reach, crawl, and choose to index every page that matters — and none that don't.
- XML sitemap creation & cleanup
- Robots.txt audit & crawl budget optimization
- Orphan page & broken link detection
Core Web Vitals & Page Speed
Optimizing loading speed, interactivity, and visual stability — the metrics Google measures directly as a ranking factor.
- LCP, INP & CLS optimization
- Image compression & lazy loading
- Render-blocking script & CSS fixes
Mobile-First Optimization
Ensuring your mobile experience — which Google primarily indexes — is fast, usable, and fully functional.
- Mobile usability audit & fixes
- Responsive layout & tap-target checks
- Mobile page speed optimization
Structured Data & Schema Markup
Implementing schema so Google understands your content precisely — and can show rich results like FAQs, reviews, and prices.
- Organization, Product & FAQ schema
- Review & rating markup
- Schema validation & error monitoring
Site Architecture & Internal Linking
Structuring URLs, categories, and internal links so both users and search engines can navigate your site logically.
- URL structure & category planning
- Internal linking audits
- Duplicate content & canonical tag fixes
Security & Site Migrations
HTTPS setup, safe domain or platform migrations, and disaster-recovery planning so a technical change never costs you rankings.
- HTTPS & mixed-content fixes
- Domain, CMS & platform migration support
- 301 redirect mapping & ranking-loss prevention
A Closer Look
The Three Core Web Vitals We Optimize
Google's official page experience metrics — and a confirmed, if modest, ranking factor.
Loading
LCP
Largest Contentful Paint
How quickly the main content of a page becomes visible. Target: under 2.5 seconds.
Interactivity
INP
Interaction to Next Paint
How quickly the page responds when a visitor clicks or taps something. Target: under 200ms.
Visual Stability
CLS
Cumulative Layout Shift
How much content unexpectedly shifts around while a page loads. Target: under 0.1.
Our Process
How We Run a Technical SEO Engagement
A methodical process that finds real issues first, then fixes them in the order that matters most.
1
Full Technical Audit
We crawl your entire site and check 40+ technical checkpoints across crawlability, speed, and structure.
2
Impact-Based Prioritization
Issues get ranked by how much they're likely limiting your rankings and traffic — not alphabetically.
3
Fix Implementation
Our team implements fixes directly, or works alongside your developer with clear, tested instructions.
4
Validation & Testing
Every fix is verified in Google Search Console and re-tested to confirm nothing else broke in the process.
5
Ongoing Monitoring
Monthly health checks catch new technical issues early, before they affect rankings.
Not sure what's holding your site back?
Get a free technical SEO audit — we'll show you exactly which issues are costing you rankings and traffic, ranked by impact.
40+
Checkpoints Per Audit
crawlability, speed, structure & more
312%
Avg. Organic Traffic Growth
across long-term SEO clients
8+
States Served
clients managed remotely across India
8+
Years in SEO & Web Development
managing technical implementations
Common Questions
Technical SEO FAQs
Straight answers to the questions we get asked most before a technical SEO engagement.
What is technical SEO?
Technical SEO is the process of optimizing a website's infrastructure — site speed, crawlability, indexation, mobile usability, security and structured data — so search engines can efficiently find, understand, and rank its content. It's the foundation that content and link-building strategies depend on.
How do I know if my website has technical SEO problems?
Common warning signs include pages that rank well suddenly dropping out of search results, slow page load times, a high number of 404 errors in Google Search Console, pages marked "crawled but not indexed", or a site that looks fine on desktop but breaks on mobile. A technical audit will surface the exact issues.
How long does a technical SEO audit take?
A full technical audit typically takes 5 to 10 business days depending on site size, covering crawlability, indexation, Core Web Vitals, structured data, and mobile usability, followed by a prioritized fix roadmap.
Do Core Web Vitals really affect rankings?
Yes, Core Web Vitals are a confirmed Google ranking factor, though typically a smaller one compared to content relevance and authority. More importantly, poor Core Web Vitals scores correlate strongly with higher bounce rates and lower conversion rates, so fixing them helps beyond just rankings.
Can technical SEO fixes hurt my site if done incorrectly?
Yes — changes like redirects, canonical tags, robots.txt rules, or a site migration can accidentally block search engines from your content if implemented incorrectly. This is why technical SEO changes should be tested and monitored carefully, ideally by someone experienced with the specific CMS and hosting setup involved.
Free Technical Audit
Find Out What's Actually Holding Your Site Back
Share your website and we'll send back a free technical SEO audit covering crawlability, speed, and structure within 24 hours.